Fashion's New Rules for Pricing
A Global Report on Key Consumer Trends Every Retailer Should Know
4 global fashion insights that prove smarter pricing leads to higher profits
Blue Yonder and Retail Week Connect have published brand new research, looking at the global challenges of pricing in fashion. This research reveals that sales and promotions are now a key driver for fashion consumers, but they are walking a tightrope to get it right: 25% of consumers never buy clothes full price - they expect sales - yet 81% find those sales disappointing.
In the digital world, getting pricing right has never been more critical, but making pricing decisions has become increasingly complex. Artificial Intelligence (AI) can help retailers achieve intelligent pricing.
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