Grocery ’s
Fresh Opportunity

Best freshness, availability and profit: grocery can have it all with machine learning.


Research of 4,000 consumers and 750 grocery professionals shows a gap between customer experience perception and reality.

Uwe Weiss

The real battle for the customer lies in delivering the best freshness. Today, there are too many challenges and decisions in grocery – only those that use machine learning will deliver the performance improvements required for success.

Uwe Weiss,
Chief Executive Officer

Our research revealed that grocery retailers’ are confident in their customer experience delivery, but consumers are often let down by their experience in freshness and availability.

Key finding 1

Grocery retailers are struggling to deliver best freshness.

68 %
Shoppers feel disappointed with fresh

Key finding 2

Grocery retailers are struggling to deliver the best availability

81 %
Shoppers let down by product availability

Key finding 3

Failing to deliver the best availability has wider implications for revenue

30 %
Shoppers abandon their carts if they cannot get what they want

Be Best With Machine Learning

It takes more than gut feeling to deliver the best freshness and the best availability.

Find out in our report how grocery retailers can have it all – best customer experience, best availability, best freshness and profits – with machine learning.

Free copy of the report

Customer Experience in Grocery Retail: Fresh Opportunity

A global survey of 4,000 consumers shines light on customer experience in fresh and product availability.

Download now